Taking Shape – Mother’s Day match and win competition
Taking Shape wanted to engage new and existing customers with a fun Mother’s Day themed competition to raise their brand awareness and increase conversion and sales.
We developed a match and win animated game that let users match offers to win exclusive discounts with Taking Shape. The Mother’s Day game was integrated to a landing page on their website and promoted via a number of other channels, including social media to encourage shares amongst users.
The Mother’s Day animated game was a success, with over 60,000 hits. This led to overall sales of over $120k during the campaign.