The online retailer believes meaningful gifts can be worth so much more. Such as inspiring children to reach for the stars.
Adorescores are based on eight emotional themes. These are measured by responses to the adverts on social media. The score reflects the overall sentiment the adverts generate.
- Inaccessibility of advertisement
- Frequent advertisements
Inaccessibility of advertisement
Annoyance and anger over inaccessibility of the ad, as deaf or hard of hearing viewers have to rely on incorrect auto-captions when watching the advert on YouTube.
Some customers express annoyance and boredom about the frequency of Very.co.uk advertisements online, which advertise clothes despite stock issues.
Please note: insights reflect reactions across social media and are not the opinion of Intermarketing Agency.